10X Your Conversion With These Personalized Email Templates

Personalized Emails

Convert 10X Better Than Drips

Welcome Emails

When reviewing their website history with Cookies, you should be sure to mention a blog post or Instafarm they read.

For example:

Subject: Harry, what motivates you to look at Discovery Bay?

Hey Harry,

I saw you were looking at Discovery Bay real estate. There are 2 things I think you should know about this area.

(This will probably impact which part of the community you choose to live in.)

Do you have time to meet up at Starbucks tomorrow to talk about it?

Best,

Tyler

**Do you see how this email is hyper personalized for Harry? It’s written from an angle of helping him figure out what he’s already expressed interest in. Here’s another…

Welcome Email #2

When a lead opts in, Cookies automatically shows you where they are currently located. If a lead is out of the state or county, you can really personalize your email.

For example, look at this lead record…John is not located in Dallas, but is looking at Dallas homes for sale:

Subject: What do you love most about Dallas?

Hey John,

Do you like outdoor activities or more urban events? Let me know…I have some community recommendations for you that might make your living here 2X better.

If you have questions, my cell is 888 888 8888.

Best,

Tyler Zey

We Sell Homes Realty

[email protected]

888 888 8888

**Do you see how this email is hyper personalized for John? And you’re asking an either/or question. These less open ended questions typically get a higher response.

Success Stories

You can also see if they’re focusing on your client success stories or have spent some time on your testimonial landing page.

If either of these are the case, chances are they’re prepared for a real estate transaction and are just waiting for you to the seal the deal. Don’t leave them hanging!

Follow up with one of these personalized emails:

Subject: what Judy said about me

Hey John,

Thanks so much for taking a minute to check out what clients are saying about my services. I would be happy to tell you more about myself and answer any questions you might have about the Dallas area.

If you want to hop on a quick call to chat, here’s my number: __________.

Here’s what Judy said about working with us (and how we sold her house for more than she thought it was worth).

Best,

Tyler

Success Stories Email 2

Subject: Our Home Sold In 10 Days!

Morning John,

Isn’t Amy’s story cool? It was such a pleasure to work closely with her and her family to sell their home in less than two weeks. Of course, our favorite part is that together we found their dream home in just six days!

It would be a privilege to work with you and help you to create your own success story. Want to grab a quick coffee and talk about your future plans?

Best,

Tyler

Ps: I thought it might be helpful to include my Complete Guide to Selling A Home In Dallas, please find that PDF attached – hope this helps!

Email 1 For Buyers

Subject: 1234 Main St – Pros and Cons

Hey Robert,

I saw you were looking at 1234 Main St.

That property has a long history in Albuquerque. I think there might be a few things you’d like to know about it.

Wanna stop by Starbucks this afternoon or tomorrow afternoon? I can buy you a cup of coffee and explain what you might like to know about it.

Best,

Tyler Zey

easyagentpro.com

Email 2 For Buyers

Subject: the Northeast Heights?

Hi Robert,

I wanted to drop you a quick email to introduce myself. When were you thinking of moving?

I’d love to show you around sometime.

Feel free to shoot me a text or drop me a line at 888 888 8888 and we can grab lunch in the area.

Best,

Tyler Zey

Ps. Here’s a cheat sheet for the neighborhood. Hope it comes in handy!

Email 3 For Buyers

Subject: ABQ dream homes in your price range

Hey Robert,

Looks like you’ve got a big moving coming up! Based on your price range, I went ahead and put together the top 5 properties I think you’ll love.

Which is your favorite?

Talk to you soon,

Tyler

Email 1 For Sellers:

Subject: Ready to sell?

Hi Kate,

So exciting that you’re getting ready to sell your home in Colorado Springs! Did you have any questions about completing the home valuation analysis on my website?

Here to help,

Tyler Zey

Email 2 For Sellers:

Subject: Your Colorado Springs Seller Guide

Hey Kate,

What did you think of the seller guide on my site? Home selling is definitely more complex than it used to be, but I’m confident that together we can come up with a plan to market your property for maximum exposure and secure the best possible buyer.

Wanna meet up tomorrow and get started?

Best,

Tyler Zey

Email 3 For Sellers:

Subject: Sell A Home In 3 Easy Steps

Morning Kate,

I’m really glad you enjoyed my blog post for home sellers. What tip did you find to be the most helpful?

There are endless real estate resources available online and I know how valuable your time is. It’s my job as an agent to help you find the best ones, so here are three more articles about selling your home that I think you’ll really like:

Best,

Tyler Zey

Email 4 For Sellers:

Location, Location, Location!

Subject: The best part about living in Bloomfield?

Hey Mary,

I’m so excited to see that you’re looking to buy a home in Bloomfield.

There are some pretty special things about our town that I know you’d love to hear about. How about we meet up for coffee in the next few days and I can fill you in on some of the coolest things happening in Bloomfield, as well as the parts of town you may want to consider avoiding?

Have a great day,

Tyler Zey