Chances are you’ve tried fear as a real estate marketing tactic. How does fear influence the way your future clients see the home buying or selling experience? We dive in to everything you need to know about this risky marketing tactic.
In this profession, there are plenty of things that can cause distractions. The list gets even greater if you work from home. Here are the most common real estate agent distractions, and how to prevent them.
If you aren’t seeing the the engagement you’re looking for on Facebook, it’s time to re-examine the Facebook real estate content you’re delivering
One of the best practices for starting a new business in a flooded market is to specialize in a niche. Real estate is no different – Some of the most successful agents have found their footing in niche real estate markets. Here are some options when you’re ready to specialize
If you’ve got a healthy selection of articles on your blog, but you’re still not seeing much traffic on your site, it’s time to give your blog a tune-up. Here’s some real estate blog advice you can use to turn your blog into a lead-magnet
The year is almost half way over – can you believe it? So, how’s that 2019 real estate business plan looking? Here are some ways to stick to your goals and make the most of the rest of the year.
What’s going on in the world of real estate? It seems like everyone’s got a different opinion on which way the market’s going and how it affects your clients. Here’s April’s real estate agent news so you can stay up-to-date on the latest and greatest trends.
An informed agent is a successful agent – Here’s all the April real estate news you need to know and may have missed. There’s been a lot going on in the industry lately, so follow along as we break it all down for you.
Is your city the next hot spot for Millennials? In this article, we examine what’s driving Millennial real estate leads to 3 cities, and how you can capitalize on these trends with your business.
For many first time home buyers, it can be hard to know exactly what they’re looking for. Follow along as we list the essential things your first time buyers should be thinking about when they’re getting ready to find their dream home.
Can you tell real estate fact from real estate myth? If you’re a new agent, you might have heard a lot of rumors about how the business is run… Here’s what you need to know so you don’t fall for these myths.
The cold weather is finally behind us. With the changing seasons comes home buyers eager to find their dream homes – are your real estate listing descriptions up to the task? Here are some studies on which descriptions perform best during the spring to give you some ideas!
Tired of cold calling? These real estate lead gen strategies are designed for the real estate professional who wants a better way to get leads. Ready to take your business to the next level? Follow along with these handy tips!
If you’re tired of getting zero likes and shares on your Facebook posts, read on. Today we’re breaking down 3 essential tips to growing a powerful real estate Facebook presence. Free marketing guide included!
Voice searches are one of the newest talked about things in real estate. But just how effective is real estate voice search? Is it worth your time to optimize for voice searches?
Up until now, you’ve been able to get by with basic listings. But the market is changing, and if you want to sell homes in 2019, you’re going to need stronger real estate listing descriptions. Here are 5 tips to get you started.
There are plenty of ways to invest your real estate tech budget – but which tech gets results and which is just a passing fad? Today, we break down which tech will help your business grow, and which is best left unused.
When it comes to real estate website content ideas, there’s only one question you need to ask: It’s 2019, do you know where your real estate blog is? If you answered, “what blog?,” you’re not alone. But, don’t take solace in that because the chances are pretty good that you’re not getting the real estate leads you need to become wildly successful. Sure, some agents hit it big with no real estate website content ideas, but they’re the Sumatran rinos of the industry. Want content that will help you rank higher on Google searches? LeadSites has done for you blogging…
When it comes to getting leads through LinkedIn, there’s no better place to get started than LinkedIn real estate groups – Here are the top ones you should be joining.
Facebook real estate lead generation… How does it all work? Where do you start, and how do you get leads from this social media megalith? Follow along and we’ll have you generating leads from Facebook in no time.
We’ve been busy scouring December real estate news for stuff you may have missed. You’re welcome. Ready for an easy to use digital marketing platform? Learn more about LeadSites and get started today! The most desirable home in America The NAR seems to be under the impression that the best-selling home in America is also the “most desirable.” Which is a bit like claiming that, because it is the best-selling used car, the Honda Accord is the most desirable vehicle in the U.S. But we digress. According to their video, compiled from their own stats, some information from Kiplinger…
Is your email box filling up with real estate holiday greetings? They started rolling into mine at Thanksgiving but I just got around to reading them. One stood out among all the others. I’ve awarded it the prize for The Worst Real Estate Email Ever. Take a look and see if you see what I see. Naturally, the agent’s name and brokerage have been changed. Believe it or not, it came from a highly-regarded (at least in the industry) East coast agent. I’ve interviewed her in the past and she is absolutely captivating. Not only that, past clients in her…
If you’re running short on real estate giveaway ideas, this one’s for you. Whether you’re trying to catch fish, corral cats or capture a lead, a lure is your best tool. The problem is that, while we have a pretty good idea what fish and cats find enticing, not all real estate prospects value the same things. Determining your preferred audience is step one in any real estate lead gen strategy. Step two is figuring out what this audience values and, finally, package that valuable information in such a way as to make it utterly irresistible to them. With that…
What’s your 2019 real estate marketing plan? The end of the year is creeping up on us and with it comes the inevitable look-back on your real estate business. How’d you do? If you didn’t get the results you were aiming for, your year-end business planning may require an overhaul of your real estate marketing plan. Yeah, it’s boring stuff, but critical to your success in 2019. Even if you slap together the basics of a real estate marketing plan, you’ll be a step ahead of most agents in your market. Your 2019 real estate marketing plan takes money It…
Hey, you’re busy (at least we hope you are) and you don’t have time to be searching the internet for the latest real estate news and gossip. But, we do, and here’s the November real estate news we thought you might be interested in. November real estate news – Homeowners staying put longer Anyone who has watched the housing market over the past few years knows that, by and large, homeowners are stubbornly remaining in their homes. Thus, the infamous “inventory shortage.” What you may not know, however, is what AttomData has learned: homeowner tenure in the U.S. has…
Back in 2011, ActiveRain published an infographic entitled “Rich Agent, Poor Agent.” In it, we learned which habits rich agents shared. It was almost a roadmap to real estate success for agents who followed and stuck to it. Flash forward nearly eight years and not much has changed, except that few agents seem to want to follow a roadmap to real estate success. This is evident in the pathetic statistic that 90% of all real estate transactions are performed by 10% of agents At least in Toronto, Canada. We can’t imagine it’s much different here in the U.S. Real estate…
If you think you have to be the world’s biggest slime to lose your real estate license, think again. A word or phrase inadvertently used in a property marketing piece, a lack of care with other people’s money, or a brain fart that causes you to leave out a material fact about a listing could land you in deep doo-doo with the real estate powers-that-be. Although each state’s licensing board sets their own rules with regards to licensees, they are pretty similar. Think it can’t happen to you? In 2010, 866 agents in California had their licenses suspended, revoked or…
Gather ’round, agents, while we share the latest real estate industry news. The current state of the real estate market Ya feeling a draft through your real estate market? From Denver to Silicon Valley and New York City, markets are changing. Does this mean the “slow season” this year is going to be even slower? Better start stocking away those pennies because a rainy day may just be around the corner in real estateville. Your clients know not to trust what they read about the housing market in the media, right? Agents feel the changes long before journalists do so…
Real estate success is a tricky thing to measure. Look at the bios of some of the most successful humans on the planet, and two themes run consistently through them: they’re workaholics and they aren’t content with being average. Former NFL wide receiver Jerry Rice didn’t win 36 NFL records by working at it part-time. And, although he is considered by some to be the greatest all-around NFL player of all time, it isn’t talent alone that got him the accolades. Rice was typically the lone guy on the field after practices were over and the other guys on the…
Struggling to get a solid stream of traffic to your website? If you’re willing to do a few simple things, here’s how to use Facebook groups for real estate!
20 Expert Real Estate Video Marketing Ideas, Tactics, And Statistics That Will Help You Conquer The Web
Want to start real estate video marketing? These ideas and tactics will drive your success as you build your real estate lead generating empire
2 Real Estate Landing Pages For Real Estate Agents – You have these, right? Build them today if not.
Landing pages for real estate agents can be a mystery. Today, we crack the case. Here are the landing pages that will get you leads
Looking for great real estate blog examples? Here are 10 of the real estate blogs we’ve seen through the month of March