3 Best Boomtown Alternatives (In-Depth Look)
Consumers are increasingly turning to the internet for business information, and potential home buyers are no exception. Real estate websites have become essential tools for agents to grow their businesses and connect with clients. While most real estate brokerages provide their agents with a website, these sites are often very basic. Many agents turn to real estate website builders for a more professional site; however, not all real estate website builders are created equal. Here, we look at BoomTown, a well-known real estate website builder, and some of its alternatives.

Who Is BoomTown?
BoomTown caters to brokerages and large organizations with features that include lead distribution, pipeline management and team tracking. It offers a suite of additional products such as lead generation, marketing automation, lead qualification, brokerage level marketing strategies and a CRM. While BoomTown lands on the pricier end of the real estate website spectrum, it’s because BoomTown’s services are geared toward teams of brokers and agents with solutions for the processes of a whole office more so than the needs of an individual agent. BoomTown perks include:
- BoomTown Pricing Packages. BoomTown has four pricing tiers, with the cheapest tier starting at $1,000 per month with a $750 onboarding fee for one to two agents.
- Customizable Templates. BoomTown offers three different templates and other customization options, so brokers and team leaders have creative control of the overall aesthetics, while agents are able to perform some customization of their personal web pages.
- IDX Capability. IDX integration comes standard with all base packages, as well as setup support and help with local board authorization during onboarding.
- Real Estate Lead Capture. Each template includes standard lead capture options including lead capture forms, custom landing pages and pop-ups.
- CRM Capability. BoomTown’s CRM includes its own version of predictive technology for identifying hot leads as well as the ability to interface with MLS through IDX and create custom email updates for leads when compatible properties hit the market.
- BoomTown Support. BoomTown supports its clients with an extensive library of informational resources to help with questions, as well as phone and email support during U.S. business hours.
Alternatives to BoomTown
While there’s a multitude of real estate website builder alternatives with variations of services that are similar to BoomTown’s, let’s take a look at a few of the options that really stand out.
Easy Agent PRO
Easy Agent PRO offers agents all-in-one digital marketing solutions, SEO content and websites designed to bring in more leads, increase engagement and grow referrals. Notable differences between Easy Agent PRO and BoomTown include:
- Easy Agent PRO Pricing. Easy Agent PRO is exponentially more affordable than BoomTown, with its base package starting at $179 per month with a $199 activation fee.
- Customizable Templates. Easy Agent PRO has multiple templates and a suite of lead capture tools that turn site traffic into leads.
- IDX and CRM Capabilities. Easy Agent PRO provides IDX search and EAP CRM in all its base packages.
- EAP Support. Easy Agent PRO offers next-level support to all package tiers, including weekly training and phone support.
- Special Perks. All EAP app tools are available for integration into client websites regardless of tier, and done-for-you blog posts are provided twice a week for all tiers.
Real Geeks
Real Geeks offers marketing services and lead generation websites with IDX search and CRM integration to cultivate leads into deals. Some of Real Geeks’ more interesting features include:
- Real Geeks Pricing. Real Geeks pricing falls in the midrange, with the starting price at $299 per month.
- Unique Offerings. Real Geeks offers some unique tools for agents that include property valuation, Facebook marketing and postcard tools, as well as market reports, the Workflow Drip System, client-facing apps and agent-facing apps.
- Real Geeks Support. Real Geeks supports its clients with monthly training, exclusive coaching, access to Real Geeks Facebook Mastermind Group with over 10,000 agents and a support center where clients may submit a ticket for help requests.
Agent Image
Agent Image provides real estate web design services with IDX websites and real estate internet marketing with over 20,000 websites launched through 20 years in business. Relevant Agent Image details are as follows:
- Agent Image Pricing. Agent Image has three website package tiers with AgentPro being the base package, followed by the Semi-Custom tier and then the luxury package, Imagine Studio. Pricing details are available with a free consultation.
- Too Many Features to Name. All Agent Image website packages contain over 30 built-in real estate features, not to mention IDX and CRM integration.
Agent Image Support. Agent Image supports clients by phone with extended customer service hours from 6:00 a.m. to 6:00 p.m. PST Monday through Friday. After-hours support requests can be sent by email or online form.