Lead generation is the crux of any real estate investment process. This process benefits from tools that make maintaining customer relationships easy.
Real Geeks is a straightforward real estate and marketing site that provides much-needed solutions to real estate professionals. The platform helps agents and investors generate leads, boost inbound traffic, and track and convert relationships.
Real Geeks puts real estate agents at the wheel with a comprehensive strategy combining lead nurturing, conversion, marketing, and Facebook ads. In this article, we take a look at Real Geeks’ features and some real geeks alternatives to the platform.
What Is Real Geeks?
Real Geeks is an end-to-end lead generation software platform that provides solutions to real estate professionals. The platform combines lead generation strategies, customer relationship management (CRM), lead activity tracking tools, and Internet Data Exchange (IDX) information integration to help you capture and convert real estate buyers. The platform functions exceptionally well for real estate professionals, forming a self-contained system of lead generation, marketing, lead conversion, and lead nurturing.
Real Geeks offers various services that will affect your bottom line. It’s not everything you need to become successful, but it will greatly impact your work process, especially if you’re just starting your career. Below is an in-depth look into the platform’s services.
Customer Relationship Management
The Real Geeks platform offers a complete CRM suite. You can track your leads, clients, and contacts easily and never miss a beat.
Unlike many CRM sites, Real Geeks was specifically created for the real estate industry, so it doesn’t have any unneeded features. If you’re a solo agent, this targeted approach can be particularly helpful since it removes a lot of the time wasted by having to tailor a one-app-fits-all platform.
The CRM system has an SMS setting that eases communication from your mobile device or desktop. For example, you can text a prospect who is active on the website at the moment or schedule messages as part of a drip sequence. Also, you can take a short video and send it to a lead immediately.
IDX Integration
An IDX-integrated website is an essential tool for real estate professionals. You can show your listings online and generate leads from potential buyers seeking to buy properties in your area.
Real Geeks allows you to create a functional and SEO-optimized website that incorporates IDX. The platform includes customization options, blogging tools, and a call-to-action feature that helps convert your traffic into leads.
One of the primary advantages of Real Geeks is the ability to track the activity on your website. You can watch users browse your website in real time. Then, the platform collects the user’s information before transferring it to the contact profile in the CRM. The information is searchable, and you can pull up the leads who zeroed in on a specific price range or neighborhood.
Property Valuation Tool
The integrated property valuation tool helps prospective sellers estimate the value of their homes right on your website. The seller gets a free estimate of the valuation of their home in exchange for their contact information. It’s a perfect lead magnet that establishes a new relationship between you and the seller.
Real Leads
The Real Leads tool uses Google’s power to rank your website in search results where prospective clients are looking for real estate information. Real Leads helps fill your lead funnel and is also excellent for real estate agents who want to diversify lead resources and increase lead volume.
Facebook Marketing Solutions
Real Geeks’ concierge service does the heavy lifting if you want to enjoy the benefits of Facebook ads with minimal work. The Facebook marketing tools streamline the creation of ads and help you save time.
Top Real Geeks Alternatives
Real Geeks offers a variety of products. However, there are some good alternatives to the platform.
Easy Agent PRO
Easy Agent PRO uses unique tracking features and online marketing tools to help you take control of your brand and capture leads online. It offers IDX websites that are elegant, with a mobile-first design so you’ll easily understand the fonts and layout. This is a key advantage since many buyers are switching their property searches to mobile.
The platform features a “done for you” blog post option for the lead sites. Our real estate team will write two posts to your blog each week, serving as a great feature for agents with no time to blog. Another amazing feature is the ability to send text messages to a lead who opts into your lead capture form or landing page.
We also offer the ability to come up with unlimited landing pages, and you can add a tracking pixel to show ads to leads who did not sign up as they browse other sites.
Our pricing is $159 per month for lead sites without CRM and $259 per month for lead sites including CRM, giving you the ability to establish your credibility at favorable pricing.
Agent Fire
Agent Fire helps website visitors get the market insights and knowledge they need to make the best real estate decisions. The platform allows you to start small with your real estate website and scale up at your preferred speed. In addition, you can include add-ons such as pay-per-click (PPC) marketing and CRM. From recent sales to demographic data, you can position yourself as the best local expert using this website solution.
Agent Image
This platform is one of the largest website builders for real estate agents. It offers various marketing solutions, including PPC advertising, social media packages, and blogging options. The websites it creates are very appealing and are typically built using WordPress.
The platform’s startup pricing is high, but the maintenance costs are low. The downsides of the platform are the quality of its IDX integration and home search capabilities. However, Agent Image is one of the most popular website builders in the real estate industry.
Following Leads Relentlessly
It’s worth noting that no platform is a magic bullet. Of course, you’ll reap rewards from investing in these website solutions, but you must follow your leads relentlessly. Also, ensure you use the tools consistently to get the most return on investment.