Have you ever wondered about those who spend all that time in real estate school, all that money to obtain a license and join a brokerage, only to eventually quit? The real estate industry’s agent attrition rate is notoriously high. Last year, a Redfin study found that it’s increasing as well, with an average 1.7 percent increase per year from 2016. Some call it the “agent failure rate,” which is not only inaccurate, but unfair. Not all who leave an industry failed. There are many reasons a real estate agent decides to move on. Since we hope you’ll stick around,…
Yes, you can generate real estate leads during the coronavirus. The right content will not only help you keep your business running through this crisis, but also help inform the people who are visiting your website.
As we get settled into the reality of social distancing amidst the COVID-19 outbreak, doing real estate work from home has gone from a luxury to a necessity. Here are some things you should know if you’re considering working from home.
As we come to a close on the first week that most of us in the US are self-quarantining due to the COVID-19 outbreak (also known as coronavirus), we’ve already begun to feel the effects on the real estate industry. Direct marketing, physical face-to-face meetings are very much being put on hold. Not all agents are making this switch, however. As we discuss in today’s episode of In The Lead, there are agents who are still very much taking the business-as-usual approach when it comes to their marketing efforts. One agent we spoke to is still conducting open houses, but…
A necessary truth of a growing business is that eventually you won’t be able to do it all yourself. When the time comes to start outsourcing real estate tasks, make sure you’re choosing the right ones.
So, you know how to build a great sphere of influence. Now it’s time to talk about getting leads through SOI marketing – Here’s some info to get you started.
There are a number of reasons why people aren’t selling their homes. But some reasons are more common than others. How do you deal with these fears and help clients sell?
You’re out there every day collecting new leads, but your business still isn’t growing. If you’re struggling to get new clients but ignoring real estate follow up with your old ones, you’re missing a key demographic.
Are you keeping up with the market? If your 2020 listing descriptions aren’t reeling in enough buyers, here are some things you need to know.
So, you’ve managed to draw traffic and leads to your website. But how do you convert those leads into clients? Today we’re going over everything you need to know about real estate prospect conversion.
NAR recently released their Top Ten Outperforming Metro Markets Report for 2019. Was your city in the list? Find out now as we break down the top performing cities of the year
If you take only one thing away from everything you read here, it’s that marketing is a long game. Understanding your real estate market is crucial to making the most of your business. Here’s everything you need to know to build a long-term marketing funnel
Real estate agent relocation is a tricky thing. It’s sort of like starting over from scratch. How do the most successful agents pull this off? Let’s take a look
Not all real estate content is created equal. Some content just doesn’t generate leads. Here are some ways to avoid making useless content and keep your marketing on point.
Beefing up your website for spring? What better place to start than with your agent profile video? We break down what makes 5 of the best profile videos so special, so you can use what they did to create your own.
Winter real estate leads are definitely a more elusive bunch than their summer-time cousins. Here are 10 tried and true ways to generate leads, even when it’s cold outside.
It’s almost 2020 – How are those real estate business goals looking? There’s no time like the present to work on your marketing plan!
Tired of losing leads to real estate portals? Here’s what you need to know to beat Zillow and maintain a human connection with your leads.
With the holidays right around the corner, it’s time to start making your wishlist for all the latest real estate agent tech gadgets. What are you hoping for this year?
Marketing yourself is critical in any business, but it’s especially crucial in real estate. Here’s what you need to be aware of when it comes to real estate marketing in 2020.
Working on your 2020 business plan? Get started on the right foot by funneling leads into your sales pipeline with these strategies designed to get organic real estate leads.
Are you ready for the new year? In this article, we break down everything you need to know about taxes for real estate agents going into 2020.
Looking for autumn real estate lead generation ideas? Here are 10 ways to get hyper-local and generate new leads just in time for the holiday season.
The home-inspection process can be confusing to buyers. One question that comes up a lot is “who’s going to be at the inspection.” So, real estate agents, should YOU be present?
Are solar equipped homes worth more to sellers? Is the real estate housing market on the verge of collapse? Buckle up – it’s time to get caught up with these real estate headlines.
When inventory is tight, finding the right home for your real estate buyer leads can be a challenge. Here are 3 ways to find a home for your buyers in a tight market.