So, you’ve managed to draw traffic and leads to your website. But how do you convert those leads into clients? Today we’re going over everything you need to know about real estate prospect conversion.
The real estate biz has come a long way from the tired practices of the 80’s and 90’s – but that doesn’t mean it isn’t without its glaring faults. Here are 15 useless real estate practices you need to ditch to be successful in 2020.
So you’ve built a real estate sales pipeline, and now you’ve got leads sitting at the top of the funnel. How do you move them from a new prospect to an interested future-client?
So you’re ready to build a real estate sales funnel. But where do you begin? In this piece, we’ll explore everything you need to consider as you build your new sales pipeline.
Real estate is an ever-changing game. With these changes comes new ways to reach out to leads. As we enter the new year, we’re looking at one of the most promising means of communication for agents – real estate text messages.
What is a real estate sales funnel, and how does it get you clients? Today, I’m breaking down the key things every new real estate professional needs to know about funnels.
NAR recently released their Top Ten Outperforming Metro Markets Report for 2019. Was your city in the list? Find out now as we break down the top performing cities of the year
If you take only one thing away from everything you read here, it’s that marketing is a long game. Understanding your real estate market is crucial to making the most of your business. Here’s everything you need to know to build a long-term marketing funnel
Holidays put a dent in your budget? Here’s a little secret: You don’t need to blow your budget to get leads! Here are some real estate marketing strategies you can do for little-to-no money.
The holidays can lead to some massive slowdown for your business. Nobody wants to buy a house during the usual festivities. Why not get ahead of the curve with these real estate blog ideas?
Real estate agent relocation is a tricky thing. It’s sort of like starting over from scratch. How do the most successful agents pull this off? Let’s take a look
If you’re a new agent and the money isn’t flowing yet, budgeting is key. Here are some budgeting tips for real estate professionals you can use to stay in the black until your business takes off
Not all real estate content is created equal. Some content just doesn’t generate leads. Here are some ways to avoid making useless content and keep your marketing on point.
When you get a new online real estate lead into your funnel, when and how you respond is crucial. Here’s what you need to know to convert more leads into clients.
Beefing up your website for spring? What better place to start than with your agent profile video? We break down what makes 5 of the best profile videos so special, so you can use what they did to create your own.
Winter real estate leads are definitely a more elusive bunch than their summer-time cousins. Here are 10 tried and true ways to generate leads, even when it’s cold outside.
It’s almost 2020 – How are those real estate business goals looking? There’s no time like the present to work on your marketing plan!
Between the upcoming holidays and a career that never slows down, you may have missed these headlines. Here’s the latest November real estate news.
Looking for a good read over the holidays? Here are 5 of the best real estate blogs, full of a wealth of information perfect for any real estate professional.
Tired of losing leads to real estate portals? Here’s what you need to know to beat Zillow and maintain a human connection with your leads.
With the holidays right around the corner, it’s time to start making your wishlist for all the latest real estate agent tech gadgets. What are you hoping for this year?
Marketing yourself is critical in any business, but it’s especially crucial in real estate. Here’s what you need to be aware of when it comes to real estate marketing in 2020.
Working on your 2020 business plan? Get started on the right foot by funneling leads into your sales pipeline with these strategies designed to get organic real estate leads.
Are you ready for the new year? In this article, we break down everything you need to know about taxes for real estate agents going into 2020.
Looking for autumn real estate lead generation ideas? Here are 10 ways to get hyper-local and generate new leads just in time for the holiday season.
The home-inspection process can be confusing to buyers. One question that comes up a lot is “who’s going to be at the inspection.” So, real estate agents, should YOU be present?
Are solar equipped homes worth more to sellers? Is the real estate housing market on the verge of collapse? Buckle up – it’s time to get caught up with these real estate headlines.
When inventory is tight, finding the right home for your real estate buyer leads can be a challenge. Here are 3 ways to find a home for your buyers in a tight market.
Today we’re discussing two acronyms that are critical to a successful digital marketing strategy for real estate agents – SEO and PPC.
What does it take to have a website that generates leads? We break down the biggest missteps real estate professionals can make when planning out their digital marketing real estate strategies for 2020.
I got another email from that agent today. When I first started receiving them, they were somewhat interesting and in newsletter form. Now, they’re blatant appeals for business and the emails I receive on an every two- to three-week basis are identical. And annoying as hell. And, at this point, with her becoming the Queen of Spam in my email inbox, if she were the last real estate agent on earth, I’d sell my house FSBO. Let’s make sure you aren’t annoying the you-know-what out of all those folks you’re dripping on. It’s time for a reminder of what it…
2020 is right around the corner! What are the most important factors when considering digital marketing strategies for real estate agents?
Ready to explore how digital marketing can help you grow you real estate business? Then you came to the right place! In this special 2-part series, we break down everything you need to know about digital marketing for real estate agents in 2020 and beyond.
Artificial intelligence, machine learning, neural networks – just the latest in “new” real estate lead gen lingo that ahead-of-the-curve agents are starting to use. Then, there are the new-that-quickly-became-routine ways to generate real estate leads: social media, Google ads, buying leads. In all the clamoring for the latest, greatest yet easiest lead gen techniques, the tried and true have been shoved into history It’s a pity, really, because some of these methods are brilliant and proven to work. Let’s blast to the past to see if something old may just be your something new when it comes to generating real…
Having trouble getting listings? There are a few things most real estate professionals fail to do when it comes time to aim for the listing – here are the most common reasons why a listing falls through.
When it comes to real estate marketing, are you a generalist? Or do you focus on a real estate niche? No matter which category you fall in, you’ll want to make sure you’re hitting your target.
The slow season is right around the corner, and with it comes a chance to re-assess your real estate marketing plan. With that in mind, here are some things you should consider when looking over your marketing plan.
The best way to get local traffic is to keep a hyper-local real estate blog. How do you write about topics that will appeal to your local area? Luckily fall is full of topics to keep your blog interesting.
If you’re a new agent – or an experienced once who’s tired of dealing with buyers – becomming a listing agent might just be the way to go. Here are some reasons why focusing on sellers might be the right decision for you.
Working with affluent homebuyers can be extremely rewarding. However, as far as real estate niches go, it’s one of the harder ones to break in to. Here’s everything you need to know about working with this holy grail of homebuyers.
A real estate client advisory council is a focus group you can use to gauge client interest in how your business is performing. Follow along as we run through everything you need to know about setting one of these up – and getting the most out of it.
Real estate marketing handouts are a great way to stand out from the slew of always-digital agents. Here’s everything you need to know to start marketing, analog style
Millennials can be a difficult group to appeal to. Listen to the news and you’ll get the impression that these young people have no interest in owning a home. But how true is that? And how do you attract these elusive millennial real estate leads?
This business can be tough – sometimes, stress gets to the best of us. If you’re a real estate professional, follow along with these stress relieving tips for real estate agents so you can get back on track and ready for the next big sale
If you’re tired of cold calls that never seem to lead anywhere, it’s time to give direct mail a try. Here are some real estate marketing postcards guaranteed to leave a great first impression
How do the top producing real estate agents get leads? Here are 3 things the best of the best have in common – and how you can learn from them to improve your business
Too busy buying and selling to keep up with the latest goings-on in the world of real estate? No worries! We’ve got you covered with a rundown of all the August real estate news that’s fit to print
If you’ve been trying to grow your business, these 4 Youtube videos for real estate agents are for you. Follow along as we break down what makes these videos so special
While you were out selling houses, the wild ride that is real estate news kept on going. This month, we examine some of the dumbest content thievery yet, why some agents are getting sued, and why home buyers prefer a short commute to granite countertops
