The Anatomy of an Optimized Real Estate Website [INFOGRAPHIC]

Being a real estate agent is becoming an ever harder career. And one of the top things I’m always asked is how to optimize your website, blog, or pages for Google. The thing is, optimizing for Google can’t be a one-time thing.

It has to be part of an overarching strategy to put helpful real estate content on your website.

Why?

Because more and more parts of the real estate transaction are happening online. Buyers and sellers are both making critical decisions about who to contact without any offline activities. In fact, recent studies show that more and more of the buying process is taking place online.

That means you need to prepare yourself and your website for the changes taking place in how people search for homes.

The infographic below by SurePayroll teaches you the basics of real estate SEO. You can apply this information to your blogs and IDX neighborhood pages. I highly recommend starting out by posting at least one blog per week while following this information.

Check it:

What do you think?

Is your real estate website optimized?

What questions about your site do you have after reading these great tips by the people at SurePayroll?

Let me know in the comment section below and I’ll be sure to answer them.