How does your content perform when it gets to social media? Is it multi-purpose, or a one hit wonder? When it comes to marketing for real estate professionals, there’s one phrase you need to know: C.O.P.E.
In this profession, there are plenty of things that can cause distractions. The list gets even greater if you work from home. Here are the most common real estate agent distractions, and how to prevent them.
Gen Z home buyers are just starting to dip their toes in the market – and apparently, many of them want to own a home. Here are some useful facts about the next generation you’ll want to focus on in your business.
If you aren’t seeing the the engagement you’re looking for on Facebook, it’s time to re-examine the Facebook real estate content you’re delivering
One of the best practices for starting a new business in a flooded market is to specialize in a niche. Real estate is no different – Some of the most successful agents have found their footing in niche real estate markets. Here are some options when you’re ready to specialize
Everyone is obsessed with getting leads – But it’s what you do with those leads once they enter your real estate sales pipeline that really matters. If you’re getting leads but not making deals, it’s time to strengthen your pipeline with these tips
If there’s one group that needs your counsel more than any other, it’s first time homebuyers. Those misty-eyed wanna-be homeowners with a pile of expectations and zero real-world experience. It’s not like you don’t have a gazillion things to do as a new agent, right? Then, along comes Easy Agent Pro with something else to throw on your plate. But, this “something else” is important. Especially if you hope to someday end up with a largely by-referral business. To get there, you’ll need to learn all you can about ways to provide your clients amazing customer service. It’s the agent…
Move over Google – Alexa is here, and she’s bringing a whole new world of searchable apps for you to rank on. Here are some tips to create an Alexa real estate skill that will get you noticed through voice search – and why it’s so important to create yours early
If you’ve got a healthy selection of articles on your blog, but you’re still not seeing much traffic on your site, it’s time to give your blog a tune-up. Here’s some real estate blog advice you can use to turn your blog into a lead-magnet
Backlinking. What is it, and how can you use it to give your SEO a boost and show up on more search results? Here’s everything you need to know about this simple trick to boost your business
Thanking your clients is a great way to show appreciation, foster trust and maybe even find a new lead or two. Looking for client appreciation event ideas? Read on for some great ideas you can use for your next big event.
If you’re using other people’s content, you may be committing real estate copyright infringement. How can you be sure you’re not making a costly mistake? Follow along with this guide as we run through everything you need to know about real estate copyright.
Summer time’s right around the corner. It’s time to sit back, relax and grab a good book. This year, we’re looking at some books full of business savvy to keep you ahead of the curve. This is your real estate summer reading list 2019
The year is almost half way over – can you believe it? So, how’s that 2019 real estate business plan looking? Here are some ways to stick to your goals and make the most of the rest of the year.
What’s going on in the world of real estate? It seems like everyone’s got a different opinion on which way the market’s going and how it affects your clients. Here’s April’s real estate agent news so you can stay up-to-date on the latest and greatest trends.
Geographic (or geo) farming is one of the tried and true methods of real estate lead generation. How does it work, and how can it get you leads? Follow along as we break down the basics of geo farming for new agents!
A relocation guide is a great way to attract movers to your website – and plenty of people are moving these days. Follow along as we break down these must-have relocation guide ideas you can use to build the perfect guide and start getting more leads!
Direct mail might not be as popular as it was before the advent of email, but when it comes to making yourself heard, real estate direct mail is a winner. Why use direct mail over more modern approaches? Follow along as we examine some of the advantages of keeping it old school.
As a real estate professional, there simply isn’t enough time in the day to post to every social media platform. Twitter, Pinterest and LinkedIn For Real Estate Agents – Which platform is right for your business? Follow along as we examine the pros and cons of these 3 very different social media platforms.
There simply isn’t enough time in the day to manage every social media platform out there. There are a ton of options for social media for real estate agents – how do you know the right one for your business?
An informed agent is a successful agent – Here’s all the April real estate news you need to know and may have missed. There’s been a lot going on in the industry lately, so follow along as we break it all down for you.
As Google continues to evolve, we have to change how we blog to remain relevant on search engines. These days, it’s not enough to pick your real estate blog SEO keywords and call it quits. Here are some tips to help you rank on Google’s first page.
Branding is one of the hardest parts of starting a new business. If you’ve been scrambling for real estate slogan ideas, look no further – read on for some killer ideas you can use right now to brand your business. (Be sure to grab the free slogans guide as well!)
Is your city the next hot spot for Millennials? In this article, we examine what’s driving Millennial real estate leads to 3 cities, and how you can capitalize on these trends with your business.
For many first time home buyers, it can be hard to know exactly what they’re looking for. Follow along as we list the essential things your first time buyers should be thinking about when they’re getting ready to find their dream home.
Can you tell real estate fact from real estate myth? If you’re a new agent, you might have heard a lot of rumors about how the business is run… Here’s what you need to know so you don’t fall for these myths.
The cold weather is finally behind us. With the changing seasons comes home buyers eager to find their dream homes – are your real estate listing descriptions up to the task? Here are some studies on which descriptions perform best during the spring to give you some ideas!
Tired of cold calling? These real estate lead gen strategies are designed for the real estate professional who wants a better way to get leads. Ready to take your business to the next level? Follow along with these handy tips!
How do you get expired listings? It all comes down to your follow up. From your first expired listing letter to your long term expired listing follow up, here’s how you get more leads. Be sure to download the free guide for even more tips!
If you’re tired of getting zero likes and shares on your Facebook posts, read on. Today we’re breaking down 3 essential tips to growing a powerful real estate Facebook presence. Free marketing guide included!
Voice searches are one of the newest talked about things in real estate. But just how effective is real estate voice search? Is it worth your time to optimize for voice searches?