We started doing monthly blog round ups to feature our clients who are killing it in the blogosphere earlier this year and thought we’d check back with a few of those past agents to see what they’ve been up to this fall.
And we definitely weren’t disappointed.
As we all know at this point, getting your content online is only the first part in executing a successful content marketing plan.
The second part is all about what you do with it.
And, of course, keeping up the momentum, enthusiasm and quality that you published with during your first few weeks of creating.
So, let’s check out 10 blogs from LeadSite agents who continue to dominate the social scene with great content.
Your Guide to The VA Loan
Justin Feeser
This is a topic that every agent should write about.
For one, there are a lot of details you can include that are specific to your area only.
Even though it’s a nationwide topic, focusing on how it applies to veterans and families in your area is a great way to establish yourself as the local expert.
As Justin points out, only 10.5 percent of the nation’s nearly 22 million veterans take advantage of this aspect of their Veterans Administration benefit offerings.
Mostly because they don’t know about it, or haven’t found the proper information to fully understand how the loan works.
You can be the person to give them that information.
Check out Justin’s article and then write your own!
Don’t Neglect This Fall Home Maintenance Chore
Celeste Huss
Celeste comes to us with a timely article that can help both home buyers and sellers get their property ready for the colder months.
There are so many upgrades and decorating tasks that we take on during the fall and winter months, so discussing the most important one definitely makes this a click-worth article.
Spoiler alert, here’s what it is:
Winterizing outdoor irrigation systems and faucets.
No, this is not exciting or glamorous.
But it’s necessary and any homeowner, whether they’re packing to move or unpacking to move in, will appreciate having this information available to them.
Your job, as a real estate expert, is to deliver these needed details in a way that is both fun and informative.
Celeste breaks down this tedious task in a few short sections and includes everything one would need to know about this process.
Again, like the VA loan, a post like this will vary based on location.
Celeste is from Utah, so the winter months there will be much different than those experienced in, say, Chicago.
You can take literally any subject or talking point and localize it to make it relevant for your area.
6 Warning Signs You’re Addicted To Home Renovations
Xavier De Buck
Just from the title alone, you can get an idea of Xavier’s sense of humor and knack for writing an enticing headline.
With social networks like Pinterest it’s all too easy to get carried away with planning our dream home and everything to go with it.
This one’s obviously for the new homeowners out there and perhaps those going overboard to renovate their property before selling.
The tips and warning signs he provides are both sound and entertaining.
Give it a read!
6 Reasons To Work With A Realtor
Eric & Debra Ross
Power real estate couple Eric and Debra Ross have taken an age-old topic and made it fresh again.
In the year 2016, many people may need a reminder why real estate agents are still the best way to land or sell their dream home.
And that’s okay.
Your audience doesn’t owe you anything.
It’s your job to show them why they should work with you.
And an article like this gives you an opportunity to tell them exactly why and how you will make their lives easier and better.
How Historically Low Interest Rates Increase Your Purchasing Power
Matt De Fede
This is a fantastic example of the kind of post that will get you attention on social media.
It’s specific, simple and provides readers with solutions they can take advantage of right now.
Matt uses a recent market survey to provide context and stats for his post.
This is a great way to start out.
If you’re struggling with an article introduction, I definitely recommend throwing some legitimate facts or statistics in the mix.
This is a great way to boost credibility and capture the attention of your audience.
Matt’s article is pretty straight forward and to the point, put he packs a lot of knowledge into it
Is A Starter Home Right For You?
Lindsay Landis
Kansas-based agent Lindsay Landis continuously impresses us with her clever and thought-out content.
And this piece is no exception.
In fact, the only thing we’d love to see is for Lindsay to include a video with this great blog!
She does such a great job of speaking directly to readers in such a relatable and genuine way.
The only thing that could make this post even better is a seeing Lindsay talk about it in a vlog!
5 Ways to Keep Kids Safe on Halloween
Garry Heaney
Our Floridian friend, Garry Heaney, is taking a really unique approach to blogging about Halloween and the fall season.
After all, what’s the most important part of Halloween?
The trick or treating and costumes, of course.
And no one does either of these things better than kids.
Unfortunately, not matter where you live, safety can always be an issue on the spookiest night of the year.
And who better to get safety tips from than your neighborhood expert?
There’s still time to make your own guide!
Take a quick peek at Garry’s tips and then put together one for your area.
GRAND PARK – Westfield, Indiana chosen for BIG TEN CONFERENCE
Holly Rehberg
Holly penned this piece like a press release and it totally works in this case!
Sports fan will delight in the news and a time-sensitive piece like this needs to be published and shared ASAP.
Not all articles you publish as an agent need to be directly related to real estate.
Celebrating and documenting community events are great ways to further engage your area and become known as a go-to source for relevant content.
How many people do you actually see buying a newspaper these days?
Unfortunately, not many.
But fortunately for you, because so many consumers are now used to getting their news and information online, you can write about just about anything–journalistic topics included.
See what events, sport-related or otherwise, are going on in your city and tell people about them!
9 Popular Fall Home Maintenance Tips To Tackle First
Justin Culley
Justin, like Celeste and Garry also takes on a time-sensitive topic to stay relevant with his audience.
The good thing about offering a seasonal guide like this though is that readers can use it for years to come.
You can also revisit a post of this nature next year and update it.
Promoting the Arts in Charles County
Kimberly Bean
This is an excellent article from Maryland real estate expert Kimberly Bean.
She talks all about the history and current efforts of the Charles County Arts Alliance and the many ways in which it has benefited the community.
Any time you can lift up a local non profit or support a cause that is close to your heart is great.
Not only are you giving back to your area in a really meaningful way, but you’re also deepening relationships.
Want feedback on your latest blog or to see it featured?
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