The biggest thing holding you back from getting more real estate leads

Tyler Zey May 24, 2016
The biggest thing holding you back from getting more real estate leads

People often ask me how I come up with such creative marketing ideas like:

But the question always comes back to something like this:

How can I get more leads for free?

(BTW: I really don’t have time to work and I also don’t really believe any of that FB stuff actually gets leads)

 

And this is really frustrating. 

Because here’s the thing….

You are not entitled to a real estate commission check just because you got your license.

And there is no magical lead fairy.

Let’s put this into perspective for a second:

  • It takes $65k-250k just to start a Great Clips and sell $10 mens haircuts.
  • It takes $2 Million minimum to start a McDonalds
  • It only takes 2-6 weeks to get a real estate license. And you can earn 3% of 250k-250 Million dollar houses.

That is a ridiculously low barrier to entry. And sure, that does not make it ‘easy’ to sell a house. This also doesn’t make it easy to be a real estate agent. But, it does mean you have a huge opportunity if you can find ways to generate leads and build your business.

And frankly, I know of only two ways to build your business.

  1. Money: You can buy success
  2. Time: You can spend your time on lead generation activities

But here’s the thing:

What do you spend your money and time on? There are infinite options, possibilities and opportunities to generate leads out there. But how do you find the right ones? And how do you creatively invent market opportunities for yourself?

The ONLY way I know to consistently reinvent the way you’re growing your business and reinvent the way you’re investing your time and money is through reading. Reading teaches you new ways to grow. It shows you how others have grown.

This is why I read. And this is  why when you buy a LeadSite you get: 1 free course, 3 office hours, 1 free coaching, monthly webinars, the 3 blogs per week and 2 podcasts per week.

Learning is the only way to stay ahead of the competition. And generate more leads.

For most of you, reading 1 book per week and taking action on one Easy Agent Pro blog post per week would more than double your business.

But can you do it?

I’ve read 55 books this year so far. That’s 55 books since January 1st, 2016. And it’s only May 24, 2016.

Below, I’ve typed up a list of the books I’ve read. I highly encourage you to read more and learn more. It’s the only way to compete in real estate.

 

List Of Books Mentioned In The Video

 

  1. Disrupted – by Dan Lyons
  2. Not Fade Away – By Laurence Shames and Peter Barton
  3. Choose Yourself – By James Altucher
  4. The Everything Store – By Brad Stone
  5. The Little Book That Builds Wealth – By Pat Dorsey
  6. Alibaba The House That Jack Ma Built – Duncan Clark
  7. How To Get Filthy Rich In Rising Asia – Mohsin Hamid
  8. The Hiltons – By Randy Taraborrelli
  9. Cat’s Cradle – by Kurt Vonnegut
  10. The Sell – Fredrik Eklund
  11. Shark Tales – By Barbara Corcoran
  12. Scaling Up – by Verne Harnish
  13. As a man Thinketh – by James Allen
  14. What I Know For Sure – by Oprah Winfrey
  15. The Thank You Economy – By Gary Vaynerchuk
  16. The Ultimate Sales Machine – By Chet Holmes
  17. Spin Selling – by Neil Rackham
  18. Regenesis – By George Church and Ed Regis
  19. The Selfish Gene – by Richard Dawkins
  20. Built To Last – by Jim Collins
  21. Jab, Jab, Jab, Right Hook – By Gary Baynerchuk
  22. The Conversion Code – By Chris Smith
  23. The Most Important Thing – By Howard Marks
  24. The Millionaire Nextdoor – By Thomas Stanley and William Danko
  25. Ogilvy On Advertising – by Ogilvy
  26. Outrageous Authenticity – by Leigh Brown
  27. Crossing The Chasm – By Geoffrey Moore
  28. The Little Book Of Common Sense Investing – By John Bogle
  29. Rich Dad Poor Dad – By Robert Kiyosaki
  30. Save The Cat – By Blake Snyder
  31. The ABCs Of Real Estate Investing – by Ken McElroy
  32. Real Estate Finance and Investment Manual – by Jack Cummings
  33. Moral Questions – By Thomas Nagel
  34. The Magic Of Thinking Big – By David Schwartz
  35. People Work – By Austin Allison & Chris Smith
  36. The Ultimate Sales Letter – By Dan Kennedy
  37. Launch – By Jeff Walker
  38. The Education Of A Coach – by David Halberstam
  39. The Emperor’s Handbook – by Marcus Aurelius
  40. Secrets Of Closing The Sale – by Zig Ziglar
  41. Fooled By Randomness – Nassim Nicholas Taleb
  42. Elon Musk – by Ashlee Vance
  43. How To Get Rich – Trump
  44. Outsider In The House – By Bernie Sanders
  45. Money: Master The Game – By Tony Robbins
  46. American Icon – by Bryce Hoffman
  47. The Icarus Deception – By Seth Godin
  48. Unconventional Success – By David Swensen
  49. The Martian – by Andy Weir
  50. The New Case Of Gold – By James Rickards
  51. E-Myth – Michael Gerber
  52. The 4-Hour Workweek – Timothy Ferriss
  53. The Facebook Effect – David Kirkpatrick
  54. A Random Walk Down WallStreet – by Burton Malkiel
  55. On Writing Well – By William Zinsser

I hope you find this post helpful. If you’re looking for a place to begin, here’s a list of the best real estate books.