The biggest thing holding you back from getting more real estate leads

People often ask me how I come up with such creative marketing ideas like:

• Using your MLS photos to get leads
• Get Leads From Trulia
• Free Twitter Leads
• Using Zillow Blogs

But the question always comes back to something like this:

And this is really frustrating. 

Because here’s the thing….

You are not entitled to a real estate commission check just because you got your license.

And there is no magical lead fairy.

Let’s put this into perspective for a second:

• It takes $65k-250k just to start a Great Clips and sell $10 mens haircuts.
• It takes $2 Million minimum to start a McDonalds
• It only takes 2-6 weeks to get a real estate license. And you can earn 3% of 250k-250 Million dollar houses.

That is a ridiculously low barrier to entry. And sure, that does not make it ‘easy’ to sell a house. This also doesn’t make it easy to be a real estate agent. But, it does mean you have a huge opportunity if you can find ways to generate leads and build your business.

And frankly, I know of only two ways to build your business.

1. Money: You can buy success
2. Time: You can spend your time on lead generation activities

But here’s the thing:

What do you spend your money and time on? There are infinite options, possibilities and opportunities to generate leads out there. But how do you find the right ones? And how do you creatively invent market opportunities for yourself?

The ONLY way I know to consistently reinvent the way you’re growing your business and reinvent the way you’re investing your time and money is through reading. Reading teaches you new ways to grow. It shows you how others have grown.

This is why I read. And this is  why when you buy a LeadSite you get: 1 free course, 3 office hours, 1 free coaching, monthly webinars, the 3 blogs per week and 2 podcasts per week.

Learning is the only way to stay ahead of the competition. And generate more leads.

For most of you, reading 1 book per week and taking action on one Easy Agent Pro blog post per week would more than double your business.

But can you do it?

I’ve read 55 books this year so far. That’s 55 books since January 1st, 2016. And it’s only May 24, 2016.

Below, I’ve typed up a list of the books I’ve read. I highly encourage you to read more and learn more. It’s the only way to compete in real estate.

List Of Books Mentioned In The Video

1. Disrupted – by Dan Lyons
2. Not Fade Away – By Laurence Shames and Peter Barton
3. Choose Yourself – By James Altucher
4. The Everything Store – By Brad Stone
5. The Little Book That Builds Wealth – By Pat Dorsey
6. Alibaba The House That Jack Ma Built – Duncan Clark
7. How To Get Filthy Rich In Rising Asia – Mohsin Hamid
8. The Hiltons – By Randy Taraborrelli
9. Cat’s Cradle – by Kurt Vonnegut
10. The Sell – Fredrik Eklund
11. Shark Tales – By Barbara Corcoran
12. Scaling Up – by Verne Harnish
13. As a man Thinketh – by James Allen
14. What I Know For Sure – by Oprah Winfrey
15. The Thank You Economy – By Gary Vaynerchuk
16. The Ultimate Sales Machine – By Chet Holmes
17. Spin Selling – by Neil Rackham
18. Regenesis – By George Church and Ed Regis
19. The Selfish Gene – by Richard Dawkins
20. Built To Last – by Jim Collins
21. Jab, Jab, Jab, Right Hook – By Gary Baynerchuk
22. The Conversion Code – By Chris Smith
23. The Most Important Thing – By Howard Marks
24. The Millionaire Nextdoor – By Thomas Stanley and William Danko
25. Ogilvy On Advertising – by Ogilvy
26. Outrageous Authenticity – by Leigh Brown
27. Crossing The Chasm – By Geoffrey Moore
28. The Little Book Of Common Sense Investing – By John Bogle
29. Rich Dad Poor Dad – By Robert Kiyosaki
30. Save The Cat – By Blake Snyder
31. The ABCs Of Real Estate Investing – by Ken McElroy
32. Real Estate Finance and Investment Manual – by Jack Cummings
33. Moral Questions – By Thomas Nagel
34. The Magic Of Thinking Big – By David Schwartz
35. People Work – By Austin Allison & Chris Smith
36. The Ultimate Sales Letter – By Dan Kennedy
37. Launch – By Jeff Walker
38. The Education Of A Coach – by David Halberstam
39. The Emperor’s Handbook – by Marcus Aurelius
40. Secrets Of Closing The Sale – by Zig Ziglar
41. Fooled By Randomness – Nassim Nicholas Taleb
42. Elon Musk – by Ashlee Vance
43. How To Get Rich – Trump
44. Outsider In The House – By Bernie Sanders
45. Money: Master The Game – By Tony Robbins
46. American Icon – by Bryce Hoffman
47. The Icarus Deception – By Seth Godin
48. Unconventional Success – By David Swensen
49. The Martian – by Andy Weir
50. The New Case Of Gold – By James Rickards
51. E-Myth – Michael Gerber
52. The 4-Hour Workweek – Timothy Ferriss
53. The Facebook Effect – David Kirkpatrick
54. A Random Walk Down WallStreet – by Burton Malkiel
55. On Writing Well – By William Zinsser

I hope you find this post helpful. If you’re looking for a place to begin, here’s a list of the best real estate books.

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Tyler Zey

Hey! I'm Tyler with Easy Agent Pro! We provide top notch marketing content for realtors... And we do it for FREE! I get excited about sharing tactics and strategies that can be implemented TODAY.

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