How much money do you want to make selling houses?

Ok, so maybe that is a bit over the top…but you have a number in your head, right?
Well, there is a certain amount of work you have to do in order to hit that goal. And it helps to know what that number is…
Here’s the thing:
Up until this point, you’ve had to guess at how many leads you need to hit your goals.
That ends today.
I made this because I’m actually pretty silly when it comes to my income and goals.
It simply doesn’t work in a very analytical way.
I’ll think: “Oh, my friend gave me that one lead. And that’s for sure going to close 100% next week. That commission is basically in the bank.”
Then three weeks go by…
… … …
… … … … … … … … … … …
… … … … … … … … … … … … … … … … … … … … … …
And…my bank account starts to look like this:

The truth is you must focus on the system to increase your real estate salary. And not the end result of one deal.
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So I now do this instead:
1.) I wanna make $175,000/year
2.) …that means I need to sell 32.64 houses
3.) …and that means I need to generate 1305.52 leads this year
Here’s what that looks like on my conversion calculator you can download for free:

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THIS IS QUITE PROFOUND
You now have a road map for success.
You now know what systems you have to build to hit your income goals.
You now know how to judge your current growth.
You now know how much you can pay per lead and still be profitable.
Using a real estate commission calculator will do wonders for your real estate business!

::: What About After You Use The :::
::: Real Estate Commission Calculator :::
You’ll have 4 numbers that really matter after using the calculator. They are:
- # of homes to sell
- # of leads needed
- $ of average home
- % of opportunities that convert
That’s it! Who said selling real estate was so hard? (Just kidding…)
The point I’m trying to make is now you know where you need to point your attention.
::: Before The Calculator :::
I NEED TO SELL MORE!!!!
::: After The Calculator :::
Ok, I either need 400 more leads or I need to boost my lead conversion.
That focus is what’s going to keep you from failing.
It’s no fun pointing out the problem without having a solution. So, I’m going to break down various ways to fix all 4 of those numbers by linking to blog posts that teach you the tactics you need to succeed.
Here we go:
Get More Leads
Here’s a video on how Ryan got more leads:
Bill Gassett uses social media to grow his business:

You can also:
- Setup SEO community pages to generate leads
- Mail postcards to neighborhoods
- Generate leads with YouTube Ads
- Cold prospect on the phone
- Spend extra time milking your referral network
- Setup proper lead capture on your real estate website
- Generate leads with LinkedIn Crawling
- Use Pinterest to generate local leads
When it comes to leads, you should really have no issue ramping up your lead generation. There are simply so many ways to find people interested in buying or selling real estate. You can use the internet to access people. Or you can put signs in neighborhoods asking people to call you.
Real estate is simply a lead generate game. To stay relevant, you need to consistently add 1-3 lead generation funnels to your business every quarter.
You will fall behind and go out of business if you don’t do this.
Convert More Leads
One of the worst things I see real estate agents doing is sending bad email templates. Email is not a platform for selling anymore! People are highly sensitive to what you mail them. And will delete your emails rapidly if you only send listings. Here are a few free email templates I’ve written for you to get you on the right track.
Here are a few more ways to boost lead conversion numbers:
- Get & use a CRM daily
- Follow a schedule religiously and don’t let yourself slack off during business generating hours
- Build top of funnel retargeting ad campaigns that keep your business Top Of Mind when you’re calling them
- Make meaningful market reports like Andrew from Great Colorado Homes that separate you from the competition
- Stick to your scripts when on the phone
- Study these listing marketing plan tips that Top Producers shared with you
Here’s the secret…
There is one secret to this whole conversion and lead generate game that a lot of people miss.
They expect the rewards to come too soon. When it comes to building a business, results happen over years. You have to work you butt off today to see the rewards a year from now.
Don’t be afraid of failure. Be afraid of not trying. @easyagentpro #realestateagents https://t.co/9UEjXh5bT2 pic.twitter.com/KvjakriOuJ
— Tyler Zey (@TylerZey) October 18, 2015
:::: Your Homework For Today ::::
- Go get the free real estate commission calculator
- Comment below with these 2 numbers (# of homes to sell, # of leads needed)
- Take courses, read blogs, and train yourself until those numbers are a reality
P.S. Share this calculator with your friends who could use it.