Looking to break into the Instagram for real estate game? If so it’ll probably help to have some examples.
So we decided to go out and find the top 41 accounts that are currently killing it on Instagram!
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#1 – Bryan Casella
Bryan makes great use of his Instagram profile by incorporating something he enjoys outside of real estate.
You’ll find plenty of beautiful cars throughout his profile.
It’s important to remember, when it comes to Instagram for real estate, it doesn’t have to be purely real estate related content.
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People are always going to be interested in knowing who you are as a person, not just an agent.
#2 – Loida Velasquez
Loida has done a fantastic job building her Instagram profile and her YouTube channel together.
Lodia’s profile is an excellent example of how you can use Instagram as a means of building your following on other social networks as well!
#3 – Steven Hartner
Steven has been attacking the world of social media very aggressively lately.
Take some notes from him when it comes to highlighting different aspects of your local community.
#4 – Stage 2 Properties
Colin Egglesfield & Tyler Neitzel are quite the real estate Investment duo.
They’re currently shifting a lot of their focus over to Facebook Live as well.
For updates on when they’re planning Facebook live events and insight on their successful investment property strategy check out their Instagram page!
#5 – Sarah Johnston
Sarah has built up a huge Instagram presence!
I’ve had agents tell me they don’t see the point of an Instagram account dedicated to their real estate career because why would anyone care?
Well, Sarah is proof that people certainly do care and if you take the time to build this network you won’t regret it.
#6 – Julies Realty Miami
Maybe your Instagram for real estate account isn’t going to be focused on just you, maybe it’s going to be focused on your team?
If that’s the case go check out @Juliesrealtymiami for great ideas on highlighting you and your team members.
You might even find a video of Julies and her team dancing up a storm.
#7 – Charlie Lazarus
Charlie here is an agent out in San Diego California!
You’ll find helicopter rides, houses on the beach, and professional sports teams await you on his profile.
#8 – Kirby Parker
Kirby has built his account to over seventeen thousand followers!
He combines both his personal life and high quality real estate photography on his profile.
#9 – Lance Tuazon
Lance has dedicated the entirety of his Instagram for real estate profile to well-organized collages.
If you’re wanting to highlight as much of a house as possible with just one Instagram upload this is how it’s done.
#10 – Jean C. Taveras
Jean also highlights the luxury and commercial side of real estate in his account.
Get ready for bright vibrant colors paired with homes fit for the millionaire lifestyle.
#11 – Tom Ferry
No surprise this guy made the list right?
Tom uses his Instagram to give his audience a glimpse into his personal life, as well as keep you informed on his latest educational material and events.
Wondering if Tom might be coming to your town in the near future? Check out his Instagram and you’ll find out!
#12 – The Biggest Beard In Real Estate
Why did this account make it into our list?
Becuase this account has so much character it’s bound to stand out against the real estate carbon copies.
Take some time to follow this account and I can promise you you’ll start coming up with some ideas on how you can develop your own unique marketing angle.
# 13 – Club Wealth
Looking for frequent webinars and top class coaching?
Keep an eye on the Club Wealth Instagram for real estate page to see plenty of updates and opportunities to sit in on their next webinar.
They cover everything from follow-up systems to lead conversion and blogging.
You might even see the team from Easy Agent Pro pop up from time to time.
#14 – Search Salt Lake
Dustin has certainly made the most of his LeadSite this past year.
You can find his video series and even examples of the ads he’s had success with this past year here.
#15 – Justin Culley
Justin’s Instagram page is yet another example of a very diverse approach to using this social network.
His page highlighting his family life, personal hobbies, marketing/business endeavors and even local city flair.
This well balanced and diversified approach gives potential leads and current clients a way to relate to you like most other social networks can’t.
#16 – Holmes Realty Group
Holmes Realty Group focuses on new and exciting ways to highlight real estate.
Their profile is full of fantastic aerial photography as well as stunning interior and exterior layouts.
#17 – The National Association of Realtors
Did you know NAR has an Instagram account?
Well, they do, and this is a great place to stay up to date with the most up to date research they publish.
It’s also a great way to stay informed on their latest and greatest events!
#18 -Angie Cole
Angie does a great job highlighting a few very important aspects of her personal and business life.
You’ll find plenty highlighting her local community involvement, her family life, listings and even testimonials.
Keep up the great work Angie!
#19 – Brenda Camacho Realtor
Brenda has done an amazing job developing a sense of consistency for her brand here on Instagram.
She utilizes unique and creative layouts to showcase her listings and highlight her business.
If you’re looking for examples of well-branded accounts look no further.
#20 – Dustin A. Purtan
Dustin has done an amazing job building a sizable social presence.
Not only has he built a large Instagram following he’s built large audiences on plenty of other networks as well.
Looking for insight on how you can grow you marketing channels to new heights?
Check out Dustin’s profile for some unique insight!
#21 – The Onion Juice Podcast
The Onion Juice Podcast is quite a fantastic resource for agents looking to find creative ways to improve their career.
Stay up to date with their latest episodes as well as key points from each of their shows by following their Instagram page.
#22 – Chelsea Peitz
Looking for a blend of quality marketing insight mixed with motivation and ideas for plenty of unique content?
Though Chelsea seems to have picked up her focus on Snapchat lately, her Instagram page remains a useful resource for those looking for new ideas to market themselves.
#23 – Holley Real Estate
Remember that video about the agent who landed 2 offers on his listing his first week on the market?
Well just in case you haven’t seen us break down how he did that you can click here for that video.
This is Cole, a relatively new to the real estate world but he’s already separating himself quite well.
#24 – Ryan Johnson
Ryan, we’re a fan of your Instagram profile my friend, from the marketing tips to the push-ups in the office.
You know how to create an engaging Instagram account!
#25 – Darren James
Darren’s built a phenomenal sales system and Instagram fits into his promotional strategy for his listings quite well.
If you’re looking to build an account solely devoted to your brand and listing promotion Darren James is the guy to follow.
How To Add 100’s Of Followers a Month
Ladies and gentleman, we’re at the halfway point but we’ve got 25 more kick ass Instagram accounts for you to check out.
Before we get to the last 25 accounts, however, I thought we could take a break to discuss how you can start building your own following if you’re relatively new to the Instagram for real estate game.
We really picked up our focus on Instagram in the past 6-7 months because we saw the potential this somewhat underrated network for agents had.
Over the span of that time frame, we’ve been able to consistently add a significant amount of followers and even increase sales and web traffic in the process.
Everything you need to know to do the same you’ll find in this video!
Back to our best of Instagram for real estate list
#26 – Michael Thacker
Michael is yet another example of how you can balance an Instagram profile with highlights of your local community, personal life, and your business.
He’s nearing that first Instagram milestone of one thousand followers.
Want to accomplish the same thing? Go check out his account and see what you can learn!
#27 – Home Adore
This account is an excellent place to scroll through some amazing interior design layouts.
If a remodel is in your near future or you might want to check this profile out for some amazing ideas.
#28 – Real Living RE
Now maybe you’re behind on the Instagram for real estate trend that’s started to develop.
If you’re starting from scratch with your account, try following some other real estate related accounts that are doing the same.
Real Living Real Estate might be the perfect account for you to start watching.
They just recently started their account but are already incorporating event promotion and even seasonal posts to get their engagement going!
#29 – All Things Real Estate
Looking for some unique real estate supplies to stand out from the crowd check out All Things Real Estate.
They have a very active account on Instagram and post some very cool promotional ideas you can surely get in on!
#30 – Gary Vee
We’re big believers in the hustle and work ethic Gary showcases on his Instagram page.
He might prove to be that little extra bit of motivation you need to kick into overdrive.
#31 – Katie Lance
#32 – Kevin Ward
I know many of you are fans of the scripts provided by Kevin Ward, so it stands to reason you’d enjoy his Instagram profile!
#33 – Tyler Zey
You know him, you love him, Tyler Zey himself has an Instagram page you can check out.
Whether you’re a LeadSites user or not be sure to drop him a comment or ask him a question!
#34 – Intero Real Estate
Intero real estate is tucked away in the heart of Houston.
This is another brokerage orineted Instagram that gained a massive following.
See what ideas you can pick up from them for your own brokerage focused account.
#35 – HubSpot
HubSpot is one of the CRM’s we integrate with here at Easy Agent Pro.
Their account is a great way to find out about events in a town near you and useful marketing info.
#36 – Easy Agent Pro
Of course, don’t forget to follow Easy Agent Pro!
We have all our latest blog posts going up on our Instagram account.
It’s a great place to stay up to date with out content and even get your questions answered!
#37 – Jeb Carty
Jeb is probably the largest individual agent account we have here on the list.
Wanna find out how he managed to build such a large audience? Check out his page and find out!
#38 – Leigh Brown
Leigh actually managed to make it onto our “Top 50 Agents on Twitter” post as well.
We love seeing agents with more than one well establihsed social network, keep it up Leigh!
#39 – Jordan Nielsen
Jordan Nielsen is also known as the laughing realtor on Instagram.
If you enjoy real estate humor (and I’m sure you do) do yourself a favor and follow this guy, you won’t regret it.
#40 – Inman News
Inman news actually packs their Instagram profile with plenty of video content which is rare.
They also post updates on their events, much like HubSpot and Tom Ferry.
#41 -Douglas Elliman
Douglas Elliman’s profile description reads “Known Globally. Loved Locally. Premier Real Estate brand of NY”.
How’s that for a tag line? Their profile is filled with luxury real estate, models, and classic cars what’s not to like?
I hope you guys enjoyed this round up of the best of the best on Instagram right now, thanks guys!