The best way to get local traffic is to keep a hyper-local real estate blog. How do you write about topics that will appeal to your local area? Luckily fall is full of topics to keep your blog interesting.
Is your email box filling up with real estate holiday greetings? They started rolling into mine at Thanksgiving but I just got around to reading them. One stood out among all the others. I’ve awarded it the prize for The Worst Real Estate Email Ever. Take a look and see if you see what I see. Naturally, the agent’s name and brokerage have been changed. Believe it or not, it came from a highly-regarded (at least in the industry) East coast agent. I’ve interviewed her in the past and she is absolutely captivating. Not only that, past clients in her…
Connect your local MLS to Facebook to promote all properties in your MLS or create any specific niche catalog of listing you want to sell using dynamic Facebook ads. Here are just some of the ways you can use these new types of ads to stand apart from the competition:
Create a catalog of a broker, team, or agent’s listings and market them
Create a catalog or the entire MLS (agents need to make sure they follow their local MLS guidelines for advertising another agents listing)
Create a catalog of listings that you specialize in or want to specialize in