Digital Transformation in Real Estate: Strategies for the Modern Agent
Navigate the digital transformation in real estate with modern strategies, from AI to social media, and uncover the path to success.
Navigate the digital transformation in real estate with modern strategies, from AI to social media, and uncover the path to success.
Learn how to excel in client communication within the real estate industry. Discover effective strategies for building trust and fostering strong relationships with clients.
Search Engine Optimization and why you need it What are SEO services for real estate agents and why is it important you may ask? The easiest way for me to explain it is by simply saying, “They make your website relevant!” Search Engine Optimization, better known as SEO, is the process of improving the quality and amount of traffic your website receives based on people searching the internet using keywords that are found throughout your website. SEO services for real estate agents are beneficial and make it possible for prospective clients to learn about you and your real estate business….
While social media, email marketing campaigns, and advertisements have their place in attracting website visitors, writing blogs and content for your real estate website is incredibly important for your website performance. Proper real estate blog SEO can have a huge impact on the amount of traffic that visits your site. Luckily, with blog and content writing you can easily incorporate SEO elements to boost your website’s performance to increase site visitors and generate more leads. When it comes to Search Engine Optimization (SEO), your website blog will have the most significant impact. Static pages like your landing page, about page,…
Blogging is a great way to drive traffic to your website. Use these 96 real estate blog ideas to create a library of content that will attract leads to your site for years to come
Your real estate slogan is your first impression for thousands of leads who visit your website every day. While it may not be the first thing you consider when working on your branding, it definitely matters. Follow along for some advice and examples on crafting the perfect real estate slogan for your business (and be sure to download the free guide at the bottom of this post!)
A great real estate bio can be a game changer for your real estate website. Here are some real estate bio examples we love, plus tips to help you craft your own!
1. FALL CONTENT TO ATTRACT BUYERS “What you Need to Know About Buying a Home in [Your Town] This Fall” As we mentioned in our summer topic e-book, this one can (and should) be used at the beginning of each season. So, what do your readers need to know about buying a home (in your town) during fall? There’s lots to talk about right now: Explain what’s happening in the real estate market nationwide and then narrow the focus to how your local market compares (less competition, moderating prices, better inventory etc.). We found a brilliant example of a post…
Struggling to get your website to show up on the first page of search engines like Google? If you’re new to real estate, or new to SEO, this real estate website SEO guide is sure to help!
If you aren’t blogging, you aren’t taking advantage of your website – It’s as simple as that. Don’t let a lack of blog topics for real estate websites stop you – Follow along as we unearth treasure troves of content to get you started!
If your real estate website is struggling to reach page 1, these summer real estate blog topics just might help you do it.
The right real estate squeeze page can make or break your sales funnel – Do you know what your squeeze pages need to be successful?
Branding is one of the hardest parts of starting a new business. If you’ve been scrambling for real estate slogan ideas, look no further – read on for some killer ideas you can use right now to brand your business. (Be sure to grab the free slogans guide as well!)
Looking for the perfect real estate website keywords but not sure where to start? This guide is perfect for beginners who know they need to rank in local searches but have no idea how to do it!
When it comes to real estate copywriting, there’s a lot to get right Your copy can gave a big impact on potential leads, or push them away. Here’s how to make sure your content is appealing.
What do you know about content based lead generation? If you’re still struggling to understand how a website helps your business grow, let’s walk through the steps together.
Real estate is an ever-changing game. With these changes comes new ways to reach out to leads. As we enter the new year, we’re looking at one of the most promising means of communication for agents – real estate text messages.
The holidays can lead to some massive slowdown for your business. Nobody wants to buy a house during the usual festivities. Why not get ahead of the curve with these real estate blog ideas?
Not all real estate content is created equal. Some content just doesn’t generate leads. Here are some ways to avoid making useless content and keep your marketing on point.
When it comes to writing for real estate online, there are a few things you should know. From choosing the right topic to reviewing your work, use these 5 tips to get more traffic on your site, and more leads in your CRM
If you aren’t seeing the the engagement you’re looking for on Facebook, it’s time to re-examine the Facebook real estate content you’re delivering
If you’ve got a healthy selection of articles on your blog, but you’re still not seeing much traffic on your site, it’s time to give your blog a tune-up. Here’s some real estate blog advice you can use to turn your blog into a lead-magnet
Backlinking. What is it, and how can you use it to give your SEO a boost and show up on more search results? Here’s everything you need to know about this simple trick to boost your business
If you’re using other people’s content, you may be committing real estate copyright infringement. How can you be sure you’re not making a costly mistake? Follow along with this guide as we run through everything you need to know about real estate copyright.
As Google continues to evolve, we have to change how we blog to remain relevant on search engines. These days, it’s not enough to pick your real estate blog SEO keywords and call it quits. Here are some tips to help you rank on Google’s first page.
There’s been a lot of interesting developments making real estate headlines lately. Here are some big recent stories you might have missed.
When it comes to your real estate blog, how do you rank higher on searches? If top page status is what you’re seeking, follow along with these 5 real estate blog SEO tips to boost your posts and get more traffic!
When it comes to real estate website content ideas, there’s only one question you need to ask: It’s 2019, do you know where your real estate blog is? If you answered, “what blog?,” you’re not alone. But, don’t take solace in that because the chances are pretty good that you’re not getting the real estate leads you need to become wildly successful. Sure, some agents hit it big with no real estate website content ideas, but they’re the Sumatran rinos of the industry. Want content that will help you rank higher on Google searches? LeadSites has done for you blogging…
What exactly is a content audit? Well, every time you promote one of your blog posts on social media, you are engaging in “content marketing.” And if that kind of marketing works for brands such as Procter & Gamble, Microsoft and Toshiba, it should work for any real estate agent, right? If you’re still not convinced, consider this: Crowe Horwath, a major accounting firm, used content marketing to reach big financial institutions (those with at least $1 billion in assets). “Their strategy consisted of generating nearly 50 different pieces of content centered around several topics of interest to their target…
Your agent bio says everything your clients need to know about you – that makes it critically important to your real estate website. If you took our advice a couple of weeks ago you are now the proud owner of a home page that sings! If not, read this and get to work. Searching for a better performing real estate website? Be sure to consider LeadSites. Today we tackle the second most important page on your real estate website: the “About Me,” “About the Team” or “Company Profile” page. Today we’re talking about your agent bio. Writing an agent bio…
It’s no secret that one of the most important elements of a successful real estate website is content. If it’s done right, real estate website content lures visitors to your site, lets them know what you have to offer and helps establish an initial relationship with potential clients. Fresh real estate website content, published consistently, is the pathway to Google’s heart. But, it’s not the only way. Updating old content can give you a boost in your rankings as well. “David Schneider, the co-founder of Ninja Outreach, increased organic traffic on the site by over 40% by bringing old…
Get Your FREE Real Estate Summer Blogging eBook Here Whether you’re planning on spending the summer unwinding, or you’re looking for topics for real estate summer blogging, odds are you’ll be spending a good portion of it online. If you read anything about summer on the internet it typically includes a photo of a beach and an umbrella and, perhaps, a torso under the umbrella, hands holding either a cocktail with a paper umbrella floating in it or a book. Summer reading was instilled in many of us as kids. Some cities even offer prizes for kids who read over…
Are your real estate marketing ideas evading you at the moment? Here is a list of 200 real estate marketing ideas to get you more leads this month.
SEO for real estate is critical to the success of your business. See how this one app can 10x your search engine results in just 4 easy steps!
Real estate blogging is a great way to build trust and get leads but it can also get you in a lot of trouble if you don’t give credit where credit is due
Landing pages aren’t dead. Real estate homepages are. If you can’t get opt-ins with your homepage that means it’s time to change your offer.
Copy and paste these real estate text messages and start converting more leads TODAY!
In order to get leads you have to give value! Learn what content you must have to land more qualified real estate leads with the value pyramid
Wondering how to get more eyes on your real estate content? Here is a quick fix to ramp up your views online
Are you looking to get more visitors to your website? This blog post talks about how to market your website after you publish a blog or video.
Backlinks. Do they scare you? Do you not understand why you need them for your website? If so, grab your favorite beverage and enjoy this quick 15 minute video discussing the top Do’s and Don’ts of real estate backlinking: Advanced Resources: LinkedIn reach out scripts – get them here 10 Real Estate backlink sources A complete guide to real estate SEO Lead Capture websites – Why they truly matter!
What’s the hardest part of getting on Google? Figuring out your keywords. This real estate tool takes out all the guess work and does that for you!
Want a case study on how agents can show up on Google? We talk through a step-by-step method of how to get ranked!
Looking for great real estate blog examples? Here are 10 of the real estate blogs we’ve seen through the month of March
Looking for great real estate blog examples? Here are 10 of the real estate blogs we’ve seen through the month of February
What’s the problem with most bad leads? They weren’t contacted soon enough! These text scripts get you answers from even the hardest of leads.
Are you considering starting a real estate blog? These 10 real estate bloggers wrote great articles. And we’re highlighting them.
Want to text your real estate leads instantly? This new app lets you do that right away with your LeadSite.
Most real estate agents think SEO is about getting traffic from Google. It’s not. It’s about getting clients from Google. Here’s how you do that:
Use these tactics to convert more of your leads! We discuss what you can learn from how Ford reinvented themselves to better your real estate business.
Connect your local MLS to Facebook to promote all properties in your MLS or create any specific niche catalog of listing you want to sell using dynamic Facebook ads. Here are just some of the ways you can use these new types of ads to stand apart from the competition: