In today’s digital age, the real estate landscape has significantly transformed. Prospective buyers and sellers increasingly turn to the internet to explore properties and connect with real estate professionals, making social media necessary in the industry. In this blog, we’ll explore the best practices and potential pitfalls of using social media to enhance your real estate business. From building your online presence to avoiding common mistakes, we’ve got you covered. Building a Strong Online Presence Your online presence is the foundation of your success when it comes to social media for real estate. Here’s how to establish and maintain a…
In the ever-evolving world of real estate, staying ahead of the curve is crucial for success. With the fall season upon us, it’s essential to adapt your marketing strategies to capture the attention of potential homebuyers. This blog will delve into the latest fall marketing trends in real estate and guide you on how to leverage social media to reach your target audience. As a real estate agent, your online presence is more important than ever, and these trends will help you make the most of it. Storytelling with Visual Content In today’s fast-paced digital landscape, capturing your audience’s attention…
Spring has officially sprung! People nationwide are getting outside and doing much-needed spring cleaning. You may be tempted to frolic in the flowers yourself. But if you’re in the real estate industry, this season can set the tone for the rest of your year—and your sales. Spring is your annual springboard! So today, we’re sharing our top 5 spring marketing ideas for real estate. Why Should You Focus on Real Estate Marketing During Spring? People look forward to spring—it’s human nature to get excited about longer, warmer days. As people become active outside, you get more opportunities to capture their…
If you’re not using Instagram to market your real estate listings and promote yourself you’re not going to reach modern home buyers and sellers. Too many agents shrug off using social media platforms like Instagram and TikTok because they don’t think that these platforms are effective. But social media has emerged as a safe and effective way to buy and sell homes. Real estate professionals who embrace social media are setting themselves up for success while those ignore social media are going to get left behind. Instagram Is The Platform Of Choice for Millennials and Gen Z If you want…
Spending time on social media without a social media strategy is a lot like going to the grocery store on an empty stomach. Without a list (a plan) you’ll most likely wander aimlessly down the aisles grabbing whatever looks good, calories and nutrition be darned. It’s the same with your social media marketing plan. Without a strategy you’re most likely throwing ideas against the wall, hoping something will stick. This willy-nilly process leads to time sucks such as reading and responding to every post, following links posted by friends and generally following every shiny object on the screen in front…
A good agent knows they need to be online to be successful. Social media for real estate agents is a big part of the equation – But which platforms you’re using can make a world of difference.
When it comes to social media for real estate agents, there are some clear winners (and some pretty big losers). But for every app, there’s someone championing it as the end all be all for marketing. Here are some things to consider before investing your time in a new platform:
The best way to get local traffic is to keep a hyper-local real estate blog. How do you write about topics that will appeal to your local area? Luckily fall is full of topics to keep your blog interesting.
Looking for fall real estate blog ideas? Here are some topics anyone can use to make a splash on social media this autumn!
As a real estate professional, there simply isn’t enough time in the day to post to every social media platform. Twitter, Pinterest and LinkedIn For Real Estate Agents – Which platform is right for your business? Follow along as we examine the pros and cons of these 3 very different social media platforms.
There simply isn’t enough time in the day to manage every social media platform out there. There are a ton of options for social media for real estate agents – how do you know the right one for your business?
Want to get Facebook real estate leads but not sure how to start? If you’re running out of ideas for social media posts, have no fear – we’ve got 49 ideas for Facebook posts that are guaranteed to get more traffic on your website. Follow along as we cover 49 posts for more Facebook leads.
When it comes to getting leads through LinkedIn, there’s no better place to get started than LinkedIn real estate groups – Here are the top ones you should be joining.
If we told you that LinkedIn boasts a 2.74 percent visitor-to-lead conversion rate, would it make you consider using LinkedIn for real estate? Yeah, it sounds pretty tiny, right? But, when compared to Facebook’s .77 percent and Twitter’s .69 percent, LinkedIn’s is positively huge. In fact, according to Hubspot’s number crunching, LinkedIn’s conversion rate is 277 times higher than Facebook’s. One of the reasons for this may be the fact that LinkedIn is pretty much business-oriented. No photos of kitties or what someone had for lunch or updates on family matters. Because there are fewer social posts, “a business’ marketing…
As much fun as social media can be, when we’re considering social media for real estate, we have to look at what really adds value. Often, we’re looking at statistics for this information. Funny thing about statistics: we can (and many do) manipulate them to tell others whatever we want them to know. By omission, primarily For instance, NAR, in its “Digital House Hunt” publication, put some study statistics in graph-form. The text accompanying the graph claims that “31% of home shoppers who take action on a real estate site are age 25-34, surpassing all other ages.” Sadly, most of…
Balancing your need to self-promote with the needs of consumers Why is it that so many agents have this need to smear their greatness on everything they touch? Everything, from community involvement to their websites and blogs is, to them, a marketing opportunity. Why don’t they get what a turnoff this is? Sure, there are opportunities that are ideal for self-promotion but there are equally as many opportunities to consider the consumer and how you can share your expertise without a huge self-patting of the back. The truth is, consumers are weary of having to sift through advertising and marketing…
Looking for some fresh ways to market your open house? Today we’re going to show you the quickest way to market your next open house and get leads before and after the showing!
Real Estate Website Images: Everything You Ever Wanted To Know (Includes Free Social Media Cheat Sheet)
Real estate website images are crucial for attracting visitors and converting them to leads. Get the most out of your images and graphics with this guide!
We’ve put together 10 amazing pieces of marketing advice from expert Gary Vaynerchuk to help agents succeed online and in the real world!
What’s going on when it comes to Instagram for real estate? Check out these awesome accounts to find ways to better market yourself on this underrated social network for agents.
Social media for real estate is always changing! Use these 11 tools to improve your daily workflow and drive more traffic to your agent website
Last week we talked about why your Yelp and Google reviews may not be cutting it. If you haven’t already, go Google yourself. . .. … How do you rank? And what else came up during your search? Anything? Nothing? And most importantly, how many results were about your business and would they make you want to work with you if you were a buyer or seller looking for an agent online? In February of this year, Inman reported that businesses with 10 or more reviews get 3.5x the attention and 6.5x the inquiries. Client reviews and testimonials help boost…
I get it…real estate agents sometimes struggle on social media. But, there’s a lot more to social media success than what you can learn in a course. Find out here!
With over 100 million active users, Pinterest is a social network that cannot be overlooked. These 8 tips will help you get more real estate leads from Pinterest.
Does your real estate Facebook page not get you leads? Try this tactic with an incognito Facebook page to get better results!
When it comes to social media, agents are often asking how do I get more engagement on these platforms? These simple tips will help you get better leads now!
What’s one of the top websites that comes up when somebody searches your name? One of the websites should be your LinkedIn profile. LinkedIn is the best social network for professionals out there. Not only can you network with clients and find new prospects, but people will stumble upon your LinkedIn profile before you show up for a listing presentation. It’s very important to put your best foot forward on the web when it comes to LinkedIn. And doing so can also reward you… …for those of you looking for another action packed post. It’s coming! Tomorrow, I’m unleashing a…
Are you looking to generate more real estate leads? This guide will show you how to actually use LinkedIn to generate more business in real estate.
Are you struggling to effective generate leads with real estate social media marketing? These 30 tactics will rejuvenate your marketing plan!
Are you looking for real estate marketing tools to get more leads? These two ideas will help you build sustainable lead generation funnels for your business
4 Simple Real Estate Social Media Strategies and Sites That Don’t Require You To Schedule Posts Yourself
Want real estate social media strategies that generate business without creating more things to do? These are set it and forget it tips! Get on your sites now.
Ready To Hire A Real Estate Virtual Assistant? Here is the exact 3 step formula to ensure you boost your profits
Are you looking to boost profitablity through hiring a real estate virtual assistant? This guide will show you how top producers hire only the best talent
14 Actionable Social Media Marketing Tips For Realtors That Will Actually Grow Your Business And Help SEO
These real estate social media marketing tips will help you scale the number of leads you’re getting online. The tips will…the growth of your business
These hacks will literally shave hours off of your marketing. You can automate everything from finding FSBO’s to wishing people a happy birthday on Facebook
Is Twitter for real estate agents? Here are 9 ways for you to get more leads and engagement with your Twitter profile as a realtor! Let’s examine how…
Social media used to be so easy and uncrowded. If you wanted traffic and leads from Twitter, all you had to do was post! Here is what… are doing to..
I honestly dislike Twitter. But here are some free leads it has to offer…seriously. There is a picture of a free lead in the 1st paragraph of the post.
How often do you check social media? There are probably a few times during the day…these posting times made our Pinterest traffic grow 2X..check out the
Do you not have a Facebook page? Don’t worry. You can fix it quickly with this step-by-step guide and tutorial! Learn how to setup your real estate page
Top tricks to get leads out of your LinkedIn profile for real estate agents. You’ll learn why you need to…and how to earn listings from sellers.
Do you post on social media as a realtor? Avoid fatal mistakes! Read these 21 social media tips to become a master of posting on Facebook, Twitter, and Pinterest.
Learn the special tactics used by pros to get more listings and sell more houses via social media marketing.